Mrs .Pooja Darda

Mrs .Pooja Darda

Assistant Professor



IIBA Certified Course in Business Analysis IBAT (Education Partner of IIBA) A+ ,Online Certification by IE Business School on “Brand and Product Management GOOGLE certificate of achievement ON THE ONLINE MARKETING FUNDAMENTAL, endorsed by Indian School of Business (ISB) & FICCI,Online Certification course on “Introduction to Personal Branding” by University of Virginia.




Pursuing Ph.D, MIT-WPU


B.Tech in cosmetics


Research paper


Research paper 1 : Published an article on ” VIVO-A Chinese Brands a Gigantic Achievement in Indian Cell Phone Showcase “in International Journal in Management & Social Science (IJMSS) (ISSN: 2321–1784) Impact Factor: 6.178 Scopus ID IJMSS: A9CA72AA6AE914A8 Volume 5, Issue 4, April,2017


Research paper 2 : Presented a research paper  titled “The difficulties of luxury Brands positioning Via Web- Based” at National Seminar held at Zeal Institute of Management & Computer Application on Make in India : Prospects and Challenges Sponsored by Savitribai Phule Pune University on 8th-9th March 2017


Research paper 2 : To Understand the Marketing Strategies used by Micro Small and Medium Enterprises in Pezzottaite Journals International Journal of Entrepreneurship and Business Environment Perspectives, Volume 3 Number 4 October- December 2014 ISSN (P) 2279-0918, ISSN (O) 2279- 0926




Teaching experience : 6 Years

Industry experience : 4 Years

Research experience : 1 Year



Advertising and Media planning, Product and Brand management, Essentials of marketing, marketing management, Sales and